Curved in upon ourselves

When I read the quote from Martin Luther today, it strikes me how self-focused we are today. What is appalling to him in his time - that the sinful self would "seek God for its own sake" - seems to be the norm in our time. In our society, everything we do - including religion - seems to have as its goal self-satisfaction and fulfillment. I wonder, what would it look like if we didn't "do church" for our own satisfaction?